Now that the broadcast networks have premiered their glittering Fall schedules it’s becoming more and more evident that they’re old horses taking the long walk to the glue factory.
Not since THIS IS US, which is already a few years ago, has there been a legitimate breakout “hit.” ROSEANNE was a sensation for the first few weeks but those numbers were going steadily down after the initial sampling.
The reboots aren’t really working. MAGNUM P.I. has been disappointing and no one came to see MURPHY BROWN.
All of the new sitcoms look like tired versions of all the old sitcoms, just more diverse. Dramas are faring a little better.
And yet, if you have a show in development or on the air at one of these networks it’s as if they ruled the world. The notes and interference at every level continues to be excessive. And it really begs the question: why GO to the networks with your project? At one time the answer was millions more people would see it. But now that’s not true. And if the Netlix of the world offer more creative freedom, why run to NBC?
Oh, and another thing – the networks are completely in flux. CBS is in turmoil now that Les Moonves is gone, the head of NBC just quit, the Fox network may not exist once 20th goes over to Disney, and ABC will likely change once they have 20th’s inventory.
The point is you’d think the networks would try to make themselves MORE inviting to A-list talent instead of pushing them away. It’s like a restaurant that’s struggling decides to make the service worse.
It’s not a coincidence that the most interesting shows, the most talked about shows, the most awarded shows are not on network television. And every year network numbers continue to drop even more. Their last note might be “lock the door on your way out.”
from By Ken Levine
Not since THIS IS US, which is already a few years ago, has there been a legitimate breakout “hit.” ROSEANNE was a sensation for the first few weeks but those numbers were going steadily down after the initial sampling.
The reboots aren’t really working. MAGNUM P.I. has been disappointing and no one came to see MURPHY BROWN.
All of the new sitcoms look like tired versions of all the old sitcoms, just more diverse. Dramas are faring a little better.
And yet, if you have a show in development or on the air at one of these networks it’s as if they ruled the world. The notes and interference at every level continues to be excessive. And it really begs the question: why GO to the networks with your project? At one time the answer was millions more people would see it. But now that’s not true. And if the Netlix of the world offer more creative freedom, why run to NBC?
Oh, and another thing – the networks are completely in flux. CBS is in turmoil now that Les Moonves is gone, the head of NBC just quit, the Fox network may not exist once 20th goes over to Disney, and ABC will likely change once they have 20th’s inventory.
The point is you’d think the networks would try to make themselves MORE inviting to A-list talent instead of pushing them away. It’s like a restaurant that’s struggling decides to make the service worse.
It’s not a coincidence that the most interesting shows, the most talked about shows, the most awarded shows are not on network television. And every year network numbers continue to drop even more. Their last note might be “lock the door on your way out.”
from By Ken Levine
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